Ever since google rolled out panda updates starting february 2011, many websites hit rock bottom traffic based on this algorithm rollout. Google has been continuously improving the quality of its algorithm and with each and every rollout, it is time for you to survive if you have really original, good quality content
This is a popular topic in internet marketing. So what exactly does a original, unique, good quality content mean?
1) Original content - Unique content is always original.Lets take an example of this post on google panda recovery. Herein I'm discussing my experience and case studies of my ongoing as well as earlier projects. Methods that I've adopted to sky rocket my traffic. It is all about my personal experience in internet marketing space. Me=Original. To put it in simple terms, original content is a post created as a result of free flow of thoughts. This will be 100% unique. Even if we choose to blog on a common topic like catering blogging our daily recipe, once we express it in our own words it becomes 100% original
2) Good quality content - A content can be original. To make it scroll up the google ladder it should be a good quality content. Many internet marketers talk about keywords, LSI keywords etc. Let me simplify this.
In a piece of paper/sticky notes first note down what you are going to blog about. It can be free flow of thoughts. Say in case of cake preparation it can be cake, bakery, pastries etc. Finally comprehend the target keyword and you'll end up 2.1) Target Keyword- with a single keyword Cake. This is my target keyword. Always target keyword=target audience. This will help you start building brand from day 1, have subscribers, later convert them into customers, grow your business
2.2) Write a post with lot of information on cake preparation. Instead of just writing about ingredients, method of preparation it can be topics like - Cake brief overview, types of cake, ingredients, recipe, best practices etc. All in one makes the post really big. Please note that now google needs lot of information in a single post. Instead of splitting the topics if they can be clubbed and made part of single post you win. In one of my niche websites I first did the mistake of splitting topics as separate posts and couldnt find prominent presence in google. The moment I realised the mistake, I started adding more relevant information to the posts, made it big
2.3) Proof-read before publishing - As with humans, google [search engines as such] hates spelling mistakes. Be calm, proof-read, peer-review if possible before publishing content to search engines
2.4) Include target keyword in post title - This is a basic SEO tip that can be easily adopted. Always have target keyword as part of post-title. Also, choose specific post title. Make it crisp, clear, less than 60 letters to make it search engine friendly
Search engines particularly google makes content the king and you will be an emperor if you post original unique good quality content
This is a popular topic in internet marketing. So what exactly does a original, unique, good quality content mean?
1) Original content - Unique content is always original.Lets take an example of this post on google panda recovery. Herein I'm discussing my experience and case studies of my ongoing as well as earlier projects. Methods that I've adopted to sky rocket my traffic. It is all about my personal experience in internet marketing space. Me=Original. To put it in simple terms, original content is a post created as a result of free flow of thoughts. This will be 100% unique. Even if we choose to blog on a common topic like catering blogging our daily recipe, once we express it in our own words it becomes 100% original
2) Good quality content - A content can be original. To make it scroll up the google ladder it should be a good quality content. Many internet marketers talk about keywords, LSI keywords etc. Let me simplify this.
In a piece of paper/sticky notes first note down what you are going to blog about. It can be free flow of thoughts. Say in case of cake preparation it can be cake, bakery, pastries etc. Finally comprehend the target keyword and you'll end up 2.1) Target Keyword- with a single keyword Cake. This is my target keyword. Always target keyword=target audience. This will help you start building brand from day 1, have subscribers, later convert them into customers, grow your business
2.2) Write a post with lot of information on cake preparation. Instead of just writing about ingredients, method of preparation it can be topics like - Cake brief overview, types of cake, ingredients, recipe, best practices etc. All in one makes the post really big. Please note that now google needs lot of information in a single post. Instead of splitting the topics if they can be clubbed and made part of single post you win. In one of my niche websites I first did the mistake of splitting topics as separate posts and couldnt find prominent presence in google. The moment I realised the mistake, I started adding more relevant information to the posts, made it big
2.3) Proof-read before publishing - As with humans, google [search engines as such] hates spelling mistakes. Be calm, proof-read, peer-review if possible before publishing content to search engines
2.4) Include target keyword in post title - This is a basic SEO tip that can be easily adopted. Always have target keyword as part of post-title. Also, choose specific post title. Make it crisp, clear, less than 60 letters to make it search engine friendly
Search engines particularly google makes content the king and you will be an emperor if you post original unique good quality content
