Create posts rather than focussing on SEO

Too much of anything is good for nothing. Same does apply to Search Engine Optimization popularly called SEO. Last few months I was bit by SEO bug and started consolidating some of my sites by following simple procedure:
1) Remove link from old site using Google Webmaster Tools. Google search console is google webmaster now, that does allow you to disvow the links. Say, you are migrating post and don't want to re-direct posts for SEO reasons. In this case you can disvow current links. You approve google that these links are not legally valid any more. Thus new website with content from old website is not considered duplicate. This is a measure to avoid google penalty
2) Import the posts from old to new site - In case of sites maintained using wordpress this is a piece of cake. We can utilize plugins for this purpose
3) Redirect old website to new website. I can't let them die as these are sites with great domain authority, page authority for which I probably need to pay thousands of dollars. So, better retain them and sell it when the live site gets sold (destination in our case)
Without knowing what I was doing, I've been following SEO best practices from day 1 of my blogging in blogspot. After first year I purchased hosting with my new domain. There I think I was using site builder (if my memory holds good..to be honest don't remember what it was...but not wordpress). Later around 2010 I purchased hosting and domain from godaddy . Installed my first wordpress in less than 5 mins. Ever since that day, I've used permalinks with post-name which is best practice SEO recommendation, creating and posting original, unique, quality posts, tracking my visitors using analytics, commenting on relevant sites etc
Last month onwards I got too much involves in SEO I believe :)
As a result when I create a post in a website, lets take example of this website itself I think too much on niche. This website covers money as such. It can be from online blogging, saving money, credit card rewards, survey sites , affiliate programs that I'm using and more on money.
In blogging space there has been ton lot of discussion on single niche versus multiple niche. So, it can be that I should blog about making money online, entrepreneurship only as many of my posts are geared towards that as of now. But if I come across interesting deal shouldn't I share with my beloved readers?
I made up my mind to write posts as free flowing thoughts rather than thinking too much about all these. As a pleasant surprise, yesterday my alexa ranking has been really rocking. This ranking is a great sweet spot as I've been in this space so long and know how difficult it would be to get to this spot. So, all I can say is develop discipline, blog atleast one post per day. Rest of the things happens automatically :)
Creating Blogposts Snowball Effect:
One of the major hurdles that I have stumbled upon all these years is choosing blog post title. In case of technology blogs I find it extremely easy. For a blog like this supporting entrepreneur, managing finances, digital media marketing, supporting small business I find it extremely difficult while choosing blog topics.
For the past few days, I retain sticky notes while blogging. When we blog and try to convey certain point another thought that is related but appears to be broad topic does pop-up. Such topics can be noted down in sticky notes and can be future posts.
Creating blogposts creates snowball effect and we can develop the discipline to blog more. All it needs is start today and the ball automatically keeps rolling
For a budding blogger my simple advice would be don't think too much. Simply scrap simple things. Honestly speaking people like simple things. As a matter of fact blogging is evolution. Posts evolve over time. Keep revisiting your posts that are performing well and keep content fresh and evergreen. This improves your search engine visibility.

Small business blog step by step

Small business needs blog that plays a vital role in digital promotion. A recent study shows that off-media marketing including mailer, flyer, notices, plex banners show a conversion of 2%. In contrast web presence of a business with proper digital media marketing does bring about 18% ROI
Small business blog can be easily created by following the step by step instructions given below:
1) Register a domain - This is the first step to start web presence. IF you already own a website, your simplest digital media marketing starts with creation of a blog that does carry news or articles relevant to the business. There are ton lots of hosting providers to choose from. Based on our personal experience with many different hosting providers, we would like to recommend the best hosting provider. This hosting package internally offers one year worth of free domain. We are using this hosting provider for hosting this website.

Why do I recommend siteground hosting?
We have never had a single day downtime issue which is crucially important for business success
Siteground offers cpanel with lots of tools that make installation and creation of blog piece of cake
Best customer service we have ever come across - They are available anytime of the day. Most important all of them are very knowledgable and offer answer to questions on sales, technical issues, billing issues etc
They offer email service that is easily integrated as part of cpanel
The super caching service offered as part of some shared hosting packages makes accessibility even faster
They have CDN cloudfront access makign image access easy. This is a SEO tip to be adopted for faster access of blog or website
2) Install wordpress - Once you have purchased hosting plan with domain next step is to install blog. We recommend wordpress as this is very easy and simple. Ton lots of manageability features make wordpress preferred choice of blog or website
Why dont I make use of Joomla?
PErsonally I've used joomla during early days of blogging. I've even tried site builder. Based on all these years of experience wordpress is the best, robust, most stable content management system with ton lots of plugin, features that make it all possible
3) Configure themes - Wordpress internally comes with some default themes. You can choose to buy premium themes on as needed basis
4) Make simple SEO changes - At this stage Bellbang.com can help you create a proper blog with SEO in place from day 1 so that you get indexed onto google, bing, yahoo with proper format. Longlasting indexing and retianign position in search engine very much depends on this
5) Install needed plugins - These are again free or paid plugins. We can help you choose correct plugins catering all your requirements
6) Create social profiles - This is the first step in social media marketing. Once the webiste (or) blog is ready, next step is to take it social. Not all the social media websites are equally useful for your business. Based on the nature of your business you can create list of social networks to choose from. Some popular social networks include facebook, twitter, linkedin, google plus, instagram, snapchat, pinterest, xing, stumbleupon, reddit, digg to name a few
7) Configure plugins for automated publishing - This can be done using wordpress free plugins, premium plugins, third-party service to support autometed publishing of your content
What is crucial while publishign the content from your website or blog?
Choice of social network to publish the content is the first step to success
Timing of publication plays major role in reachign target audience
Frequency of publication helps you retain momentum
Proper interaction with your customers (or) prospective customers via social profile will help you build better customer relationship
Some websites like facebook has gone to the level of call to action button. There are ton lots of business page features to choose, implement, manage the profile. This also includes responding to reviews, questions from customers in social profiles
8) Track your traffic - Once you have online presence, next step is to make sure people visit your websites. Simple step is to start google analytics tracking. This is a simple first brick to start building your campaign. Later based on traffic pattern, sources, metrics, dimensions we can strategize the online media marketing plan to achieve our targets with help of our website
9) Create web master tools and add tracking to website - What is need for another google tool when we have google analytics in place? There are lots of reasons to make use of google search console as it is called now. This should be integrated with analytics for best results
10) Create posts and publish - This is the crucial portion which again needs SEO expertise for proper ranking in google

Proceed Further Overcoming Writers Block

As a freelance writer, blogger, someone interested in digital marketing with core focus on content marketing it becomes essentially mandate to know the ways to handle the stumbling blocks that might come along the way. This can be as simple as laziness until upto writers block wherein you virtually run out of ideas and didn't know what to blog or write about. Here are some tips that are time tested that can be used to overcome this
1) Stop writing when you cant - This doesn not mean that you should stay away from blogging altogether. However, if you feel that rather than writing useful blog articles you spend much of your time on fancy internet browsing, entertainment element it becomes mandate to take a break, accept that you have no focus on creating good blogposts for now, start watching movies, listen to music and enjoy this to the fullest. Trust me. After few minutes this automatically helps you come out of your blockade and comeup wiht something real interesting
2) Don't think too much - Always blogging is a success when you try to keep things simple. We see that people who express their knowledge, ideas in plain, simple language that many audience can understand win over others. So, if you are running out of fancy terms, use plain simple terms and create something simple. In case you are not convinced draft it, add more value later, publish it when you are 100% satisfied
3) Hunt for blog titles - When you spend time on job, career, business it ultimately turns out to be time value of money. so, if you can't write posts aim at coming up with blog titles that can be your future blogposts next month, next year etc
4) See if you can focus on other aspects of digital media marketing - Though content marketing is the crown of digital media marketing if you are a solopreneur or hobbbyist finding absolute peace of mind wiht blogging look to see if you cna focus on publishing psots in socila media, email market the posts, create newsletter, learn SEO etc when you can't create posts. Time saved is money earned
5) Outdoor blogging can be relaxing - If you are stuck inside, see if you can walk outside with your laptop and a bottle of plain water. At times changing location helps you come our of block